Amazon Prime members can get their newest perk at the pump: 10 cents off every gallon of gas.

Prime members can get the 10 cent-discount, effective immediately, at about 7,000 Amoco, AM/PM and BP gas stations across the U.S. You get the discount by activating it using Earnify, a loyalty program used by BP and these other BP-owned stations and convenience stores.

The gas discount is the most recent perk added to Amazon Prime, which costs $14.99 per month or $139 annually. The membership includes free deliveries (some the same day), Amazon Prime Video, Amazon Music, Amazon Photos, and discounts at Whole Foods and GrubHub+.

Feedback from Amazon Prime members led to the gas discount being added, Amazon Prime Vice President Jamil Ghani told USA TODAY. "We always look at where we can be of value to members and every time we ask … what would make Prime even more valuable for them, it's fuel savings," he said.

The average Prime member can save about $70 over 12 months with the discount, Ghani said. And next year, Amazon plans to add an electric vehicle charging discount at BP Pulse, the company’s electric vehicle charging business.

Gas prices remain a concern for consumers despite falling prices recently.

Amazon Prime members will find this gas savings deal "a very valuable addition," said Neil Saunders, managing director of retail at data and analytics company Globaldata. "Gas is something the vast majority of Americans purchase, so a 10-cent saving is a significant benefit."

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How do I get the Amazon Prime 10-cent gasoline discount?

To activate the $0.10 per gallon savings, you need an Amazon Prime membership and a free Earnify account. To activate the offer, Prime members should go to amazon.com/fuelsavings. This will connect your Amazon account and Earnify account. Then, use the Earnify app store locator to find the nearest Amoco, BP or participating AM/PM station. At the pump, redeem the offer by inputting your phone number or linked payment method – or by selecting the gas station and pump they are using in the Earnify app.

Amazon Prime: Where to sign up and the benefits

How to sign up for Amazon Prime

Go to Amazon Prime online and you can click on "Try Prime," to get a 30-day free trial. You need to have an Amazon account, too. A subscription to Amazon Prime costs $14.99 per month, or $139 per year. Membership includes free same-day delivery and free two-day shipping, plus Prime Video, Amazon Music and more. Other benefits include photo storage, deals at Whole Foods Market and Amazon Fresh, and medical care and prescription drugs. There's also Thursday Night Football and broadcasts of National Women's Soccer League matches, plus next season, NBA games.

Students (ages 18-24) can get a six-month free trial and then pay a discounted rate of $7.49 per month or $69 per year. Others who can get a discounted membership of $6.99 monthly: those receiving government assistance such as SNAP or Medicaid.

Amazon Prime, which currently has more than 200 million members worldwide, has more than 300 million items available with free Prime shipping in the U.S. – 20 times the selection available for free shipping when Prime launched in 2005, Ghani said.

In that time, many competitors including Walmart, Target and Costco have launched and expanded their own delivery options. At Amazon, "obviously, the bedrock is our delivery speeds and the breadth of selection that we offer," Ghani said.

This story was updated because an earlier version included an inaccuracy.

Follow Mike Snider on X and Threads: @mikesnider & mikegsnider.

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This article originally appeared on USA TODAY: Amazon Prime: Newest deal gives members 10 cents off gasoline